Strategic Partnerships Currencies Direct has recently partnered with various companies in the financial services sector, such as Shadowfax Funding Solutions and Transact Payments Ltd. Leveraging these partnerships could open up new sales opportunities through cross-promotions and bundled services.

Award-Winning Service With accolades like being awarded 'Money Transfer Provider of the Year' and 'Best Currency Broker', Currencies Direct's reputation for excellence can be utilized as a strong selling point. Highlighting these awards in marketing materials and sales pitches can attract customers looking for top-notch financial services.

Expansion Initiatives Currencies Direct's expansion efforts, such as launching a multi-currency debit card and acquiring Currency UK LTD, demonstrate a commitment to innovation and growth. Sales teams can leverage these initiatives to showcase the company's adaptability and ability to offer cutting-edge solutions to clients.

Tech Integration The company's tech stack includes modern tools like Amplitude, Microsoft, and Google Tag Manager, reflecting a strong technological foundation. This emphasis on technology can be highlighted in sales conversations to position Currencies Direct as a forward-thinking and efficient partner for clients' financial needs.

Investment Backing Receiving a substantial investment of $183M from Blackstone speaks to the financial health and potential for growth at Currencies Direct. This information can build confidence among potential clients regarding the company's stability and ability to deliver quality services in the long term.