Expanding Product Line Cutwater has recently launched new products like Espresso Martini, Peppermint White Russian, and Cutwater Heaters, presenting an opportunity to introduce these offerings to a wider audience and drive sales through product diversification.

Holiday Concierge Service The introduction of the Cutwater Holiday Concierge service showcases a commitment to customer engagement and satisfaction during festive seasons. Leveraging this service for marketing campaigns and promotions can enhance brand loyalty and boost sales.

Acquisition by Anheuser-Busch Being acquired by Anheuser-Busch has provided Cutwater with expanded distribution capabilities and leverage in the market. Utilizing the resources and network of Anheuser-Busch can open doors to new sales channels and partnerships.

Focus on RTD Cocktails With the launch of bottled RTD cocktails and Rum Mint Mojito, Cutwater is tapping into the ready-to-drink market trend. Positioning these products strategically in the growing RTD segment can capture the interest of consumers and drive sales growth.

Diverse Portfolio of Spirits Cutwater boasts an award-winning portfolio of spirits ranging from whiskeys to tequilas. Leveraging the diversity of products can cater to a wide range of consumer preferences and create cross-selling opportunities, maximizing sales potential.