Fixed-cost IT Target mid-size firms seeking predictable IT budgeting. Their flat-rate model appeals to organizations wanting a single point of contact and stable monthly costs, suggesting upsell opportunities for additional managed services and security.

Security Partnership Leverage the Fortinet partnership to position enhanced security offerings to prospects prioritizing threat protection, compliance, and network integrity; potential cross-sell of Fortinet-powered solutions and security assessments.

Network Engineering Highlight access to certified network engineers as a differentiator for complex environments. Sell advanced networking projects, WAN optimization, and upgrade initiatives to clients with growing or multi-site needs.

Mid-market Growth With revenue in the 10M–25M range and a lean employee base, pursue mid-market targets that require scalable IT support, cloud optimization, and cost-effective managed services to drive efficiency and morale.

Tech Stack Leverage Use existing technology partnerships (Microsoft 365, Azure, Google Cloud, WordPress, SendGrid) to propose integrated migrations, cloud cost savings, and unified admin experiences, while offering security, backups, and compliance add-ons.