Market Leadership De-El Enterprises is a leading supplier of bathroom hardware, window coverings, mirrors, shower enclosures, and organization systems in the Northwest region, indicating strong brand recognition and a loyal customer base that can be leveraged for expansion opportunities.
Construction Industry Focus With a long-standing presence since 1990 and a diverse product portfolio tailored to residential and commercial building projects, there is potential to align with contractors and builders seeking quality interior and organization solutions.
Mid-Size Scale Operating with 51-200 employees and generating between 25 to 50 million dollars in revenue, the company is well-positioned for strategic partnerships or upselling premium product lines to its existing customer base.
Digital Engagement Utilizing platforms like Wix, WordPress, and Google Cloud suggests openness to digital marketing and online sales channels, opening opportunities for targeted marketing campaigns and e-commerce growth initiatives.
Regional Growth Potential Located in Monroe, Washington, with a regional focus, there are prospects to expand distribution channels or establish partnerships with larger manufacturers serving national markets, given their strong local foothold and quality reputation.