Insights

APAC Growth Indonesia market presence within a global Decathlon network suggests expansion opportunities across Southeast Asia. Leverage existing brand strength and regional synergies to upsell tech-enabled retailer solutions, e-commerce enhancements, and omnichannel strategies.

Tech Enablement The listed tech stack ( Tableau, SAP, Algolia, Dynatrace, Miro, Among others ) indicates a mature data, analytics, and digital operations posture. Position advanced analytics, performance monitoring, and search optimization solutions to improve inventory planning, customer experience, and pricing.

Partnership Potential Recent Freeletics collaboration signals openness to co-branded product and fitness solution partnerships. Explore opportunities for white-labeled or co-developed apparel, gear, or digital fitness content powered by Decathlon Indonesia.

Financial Scale Revenue likely in the mid-range for regional Decathlon affiliates with 201-500 staff. Target upsell of scalable enterprise tools, ERP optimizations, and integration services to support growth without disrupting operations.

Market Positioning Decathlon Indonesia sits within a global, value-focused sports retailer brand. Emphasize cost-effective technology deployments, supplier collaboration platforms, and localization strategies to strengthen competitive differentiation against regional peers.

Similar companies to Decathlon Indonesia

Decathlon Indonesia Tech Stack

Decathlon Indonesia uses 8 technology products and services including Tableau, WordPress, SAP, and more. Explore Decathlon Indonesia's tech stack below.

Decathlon Indonesia's Email Address Formats

Decathlon Indonesia uses at least 4 email formats:
Decathlon Indonesia Email FormatsExamplePercentage
First.Last@decathlon.comJohn.Doe@decathlon.com
96%
First.MiddleLast@decathlon.comJohn.MichaelDoe@decathlon.com
2%
First.Middle@decathlon.comJohn.Michael@decathlon.com
1%
Last.First@decathlon.comDoe.John@decathlon.com
1%

Frequently Asked Questions

What is Decathlon Indonesia's official website and social media links?

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Decathlon Indonesia's official website is decathlon.co.id and has social profiles on LinkedIn.

How much revenue does Decathlon Indonesia generate?

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As of July 2026, Decathlon Indonesia's annual revenue is estimated to be $50M - $100M.

What is Decathlon Indonesia's NAICS code?

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Decathlon Indonesia's NAICS code is 44-45 - Retail Trade.

How many employees does Decathlon Indonesia have currently?

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As of July 2026, Decathlon Indonesia has approximately 320 employees across 2 continents, including Asia and Europe. Key team members include Chief Executive Officer: S. B., Country Production Director Decathlon Indonesia: D. S. and Country Marketplace & Ecommerce Operation Leader: L. C. Explore Decathlon Indonesia's employee directory with LeadIQ.

What industry does Decathlon Indonesia belong to?

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Decathlon Indonesia operates in the Retail industry.

What technology does Decathlon Indonesia use?

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Decathlon Indonesia's tech stack includes Tableau, WordPress, SAP, AfterPay, Algolia, Imperva, Dynatrace and Miro.

What is Decathlon Indonesia's email format?

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Decathlon Indonesia's email format typically follows the pattern of First.Last@decathlon.com. Find more Decathlon Indonesia email formats with LeadIQ.

When was Decathlon Indonesia founded?

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Decathlon Indonesia was founded in 2017.
Decathlon Indonesia logo

Decathlon Indonesia

RetailJakarta, Indonesia201-500 Employees

Decathlon Indonesia is a retail company based in Jakarta, Indonesia. As part of Decathlon United, it operates as a network of brands and stores providing products and experiences for people across all levels of sports. The company maintains a culture anchored in Vitality, Responsibility, Generosity, and Authenticity. It employs between 201 and 500 people and conducts its business through its Jakarta location and its website, decathlon.co.id. In 2025, Decathlon Group announced a partnership with Freeletics GmbH to develop a product range, and reported revenue in the range of $50 million to $100 million.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2017
Employees
201-500

Section iconFunding & Financials

  • $50M - $100M

    Decathlon Indonesia's revenue is estimated to be in the range of $50M - $100M

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