Insights

Multi-channel Expansion Decathlon UK has established over 40 purpose-built stores nationwide, complemented by a comprehensive online platform, presenting opportunities to offer integrated omni-channel solutions and expand digital marketing collaborations.

Innovative Product Launches Recent launches like electric mountain bikes and accessible sport kits indicate a focus on innovative, high-demand sporting goods, opening avenues to collaborate on new product development and targeted marketing campaigns.

Partnership Opportunities Decathlon's collaborations with PureGym, Blue Light Card, and Be.EV demonstrate a strategic focus on accessible fitness and services for frontline workers and electric vehicle users, suggesting potential for developing joint initiatives in fitness, mobility, and loyalty programs.

Digital Investment Decathlon’s partnerships with digital design firms and technology use such as Next.js and Svelte indicate ongoing investment in digital omnichannel experiences, creating opportunities to provide advanced e-commerce solutions and customer engagement tools.

Sustainability and Accessibility With a mission to make sport accessible and recent initiatives like the Back to Sport PE kit, there is a clear emphasis on inclusive products and programs, encouraging sales of innovative, accessible sports equipment and services that appeal to a broader customer base.

Similar companies to Decathlon UK

Decathlon UK Tech Stack

Decathlon UK uses 8 technology products and services including DBT, Zendesk, Next.js, and more. Explore Decathlon UK's tech stack below.

DBT
Continuous Integration
Zendesk
Documentation Tools
Next.js
Javascript Frameworks
Svelte
Javascript Frameworks
PayPal
Payment Processing
HTML
Programming Languages
Adobe Creative Suite
Visualisation Software
Nginx
Web Servers

Media & News

Decathlon UK's Email Address Formats

Decathlon UK uses at least 2 format(s):

Decathlon UK Email Formats	Example	Percentage
First.Last@decathlon.com	John.Doe@decathlon.com	96%
First.MiddleLast@decathlon.com	John.MichaelDoe@decathlon.com	2%
First.Middle@decathlon.com	John.Michael@decathlon.com	1%
Last.First@decathlon.com	Doe.John@decathlon.com	1%
First.Last@decathlon.co.uk	John.Doe@decathlon.co.uk	92%
First.L@decathlon.co.uk	John.D@decathlon.co.uk	8%

Frequently Asked Questions

What is Decathlon UK's phone number?

You can contact Decathlon UK's main corporate office by phone at

+44-20-7394-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Decathlon UK's official website and social media links?

Decathlon UK's official website is decathlon.co.uk and has social profiles on LinkedIn.

What is Decathlon UK's SIC code NAICS code?

Decathlon UK's SIC code is 5091 - Sporting and Recreational Goods and Supplies NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Decathlon UK have currently?

As of December 2025, Decathlon UK has approximately 1K employees across 5 continents, including EuropeAsiaNorth America. Key team members include Chief Financial Officer: F. L.Head Of B2b: C. R.Head Of Seo: R. M.. Explore Decathlon UK's employee directory with LeadIQ.

What industry does Decathlon UK belong to?

Decathlon UK operates in the Sporting Goods Manufacturing industry.

What technology does Decathlon UK use?

Decathlon UK's tech stack includes DBTZendeskNext.jsSveltePayPalHTMLAdobe Creative SuiteNginx.

What is Decathlon UK's email format?

Decathlon UK's email format typically follows the pattern of First.Last@decathlon.com. Find more Decathlon UK email formats with LeadIQ.

When was Decathlon UK founded?

Decathlon UK was founded in 1999.

Decathlon UK

Q: What is Decathlon UK's official website and social media links?

Decathlon UK's official website is decathlon.co.uk. Decathlon UK has social profiles on LinkedIn.

Q: How many employees does Decathlon UK have currently?

Decathlon UK has approximately 1K employees.

Q: What technology does Decathlon UK use?

Decathlon UK's tech stack includes Google Tag Manager, cdnjs, Vue.js, OnCrawl, ZURB Foundation.

Sporting Goods ManufacturingEngland, United Kingdom1001-5000 Employees

Decathlon was founded in 1976 in Lille, France, with a mission to sustainably make sport accessible for the many. 

Before too long Decathlon UK opened its first store in Surrey Quays, London, in 1999, to help the British population get more physically active through sport. We have since developed into a full multi-channel shopping experience, including over 40 purpose-built stores across the nation. 

As a family-owned company, we create a unique range of expertly designed products across over 70 sports that offer unbeatable value for money. Our teammates are always on hand to share their passion and trusted expertise, giving you all the sports, advice, equipment and services, you need at the most affordable prices. 

So, whether you’re a total beginner, or a regular, we’ve got it covered. 

Let’s Play UK.