Niche Market Focus Delaney Event Management operates as a woman-owned, full-service independent meeting planning firm within the events services industry, indicating a specialized approach that appeals to clients seeking diverse and inclusive event solutions.

Growth Potential With a revenue range of 1 to 10 million dollars and a relatively small team of 11 to 50 employees, DEM presents opportunities for scalable growth and targeted service offerings to expand its market share.

Technology Usage The company's adoption of various web and analytics tools such as Google Tag Manager, Snowplow, and Curalate suggests they are leveraging technology for data-driven event planning, which can be a selling point for clients seeking innovative event solutions.

Market Positioning DEM operates in a competitive landscape with larger firms generating significantly higher revenue, presenting opportunities to differentiate through personalized service, niche expertise, and leveraging their woman-owned certification.

Strategic Opportunities Given the company's established presence since 1997 and focus on full-service event management, there is potential to develop integrated digital solutions or expand service offerings to attract larger corporate clients and increase revenue streams.