Growth Potential Small team and solid revenue indicate significant upside from scalable tech, CRM, and workflow automation to increase efficiency and win more opportunities.

Tech Enablement Existing use of Microsoft 365, Google tools, and hosting platforms shows readiness for digital modernization; cross sell cybersecurity, data protection, and analytics services to optimize website performance and data driven decisions.

Online Growth Active use of Google Analytics and Google Search Console indicates a baseline for performance marketing; propose SEO optimization, content marketing, local search advertising, and enhanced YouTube presence to boost inbound leads.

Local Market Focus Location in Minneapolis with a small local agency footprint offers opportunities for local SEO and Google Maps optimization, community partnerships, and referral networks to win local business and personal lines.

Competitive Positioning As a small insurer, Deleski can differentiate through personalized service, faster quotes, and carrier partnerships, targeting SMBs and local professionals with tailored coverage and seamless onboarding.