Market Leadership Dhiraagu is the dominant telecom provider in the Maldives with a broad customer base of over half a million, extensive retail and distribution networks, and a strong presence across various high-value segments such as mobile and fixed broadband, presenting opportunities for premium service offerings and strategic partnerships.

Innovation and Security The company's recent launches like Dhiraagu Net Protect and high-speed data boosters indicate a focus on improving cybersecurity and internet performance, suggesting a demand for advanced security solutions and cutting-edge data management services.

Strategic Collaborations Dhiraagu’s partnership with Infovista for AI-powered network optimization demonstrates openness to leveraging innovative technologies, creating openings for IoT, AI, and network management vendors to collaborate and provide scalable solutions.

Customer Engagement With initiatives such as the launch of a marine-themed calendar and community events like the Maldives Road Race, Dhiraagu emphasizes customer engagement and brand presence, providing potential channels for experiential marketing and sponsorship opportunities.

Workplace Reputation Recognition as a Great Place to Work underlines Dhiraagu’s strong employer brand and employee-centric culture, which could facilitate recruitment of tech talent and partnerships centered around workforce solutions and corporate training services.