SME Market Focus With a primary customer base of small and medium enterprises, The Tech Factory offers tailored IT solutions, presenting an opportunity to introduce scalable services such as cloud migration, cybersecurity, and managed IT support to expand their service portfolio.

Local Presence Located in Rugby with a dedicated local address, there is potential to strengthen community engagement and provide region-specific solutions, fostering loyalty and growing their regional customer database.

Technology Stack Utilizing a modern tech stack including LiteSpeed, HTTP/3, and jQuery suggests an openness to adopting advanced web and server technologies, creating opportunities for upselling cutting-edge hosting, optimization, and security services.

Growth Potential Despite a modest revenue range, the company's focus on personalized, stress-free solutions indicates potential for growth through targeted marketing, strategic partnerships, and expanding service offerings for digital transformation.

Client-Centric Approach Their emphasis on acting as a trusted adviser and extended team signifies an opportunity to position value-added consulting, cybersecurity, and managed services that enhance their client relationships and generate higher revenue streams.