Insights

Local News Engagement DNAinfo's focus on hyperlocal coverage in New York and Chicago creates opportunities to offer targeted advertising solutions, sponsorships, or content partnerships that resonate with community-specific audiences.

Digital Platform Reach With a strong presence across web and mobile platforms, there is potential to provide scalable digital marketing services, such as targeted ad tech or customized multimedia advertising campaigns that capitalize on their multimedia storytelling approach.

Community Partnerships DNAinfo collaborates with local historical and preservation groups, indicating openness to branded content, co-hosted events, or sponsorships aligned with community engagement, heritage, and local culture initiatives.

Recent Asset Acquisition The sale of DNAinfo's assets to Block Club Chicago reveals a strategic shift, presenting opportunities for service providers to support local news startups with technology, monetization strategies, or content management solutions to aid similar organizations.

Advertising and Revenue With revenue estimates between 25 to 50 million dollars and a technologically driven operation, there's scope to offer innovative advertising partners targeted multimedia ad solutions, programmatic advertising, or analytics tools to maximize ad revenue.

DNAinfo Tech Stack

DNAinfo uses 8 technology products and services including Optimizely, Criteo, Chartbeat, and more. Explore DNAinfo's tech stack below.

  • Optimizely
    A/B Testing
  • Criteo
    Advertising
  • Chartbeat
    Analytics
  • Mailgun
    Email
  • Handlebars
    Javascript Frameworks
  • Modernizr
    Javascript Libraries
  • Bootstrap
    UI Frameworks
  • GoDaddy
    Web Hosting

DNAinfo's Email Address Formats

DNAinfo uses at least 1 format(s):
DNAinfo Email FormatsExamplePercentage
FLast@dnainfo.comJDoe@dnainfo.com
44%
FirstL@dnainfo.comJohnD@dnainfo.com
8%
First.Last@dnainfo.comJohn.Doe@dnainfo.com
4%
FLast@dnainfo.comJDoe@dnainfo.com
44%

Frequently Asked Questions

What is DNAinfo's phone number?

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You can contact DNAinfo's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is DNAinfo's official website and social media links?

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DNAinfo's official website is dnainfo.com and has social profiles on LinkedIn.

How much revenue does DNAinfo generate?

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As of January 2026, DNAinfo's annual revenue is estimated to be $1M.

What is DNAinfo's NAICS code?

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DNAinfo's NAICS code is 722310 - Food Service Contractors.

How many employees does DNAinfo have currently?

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As of January 2026, DNAinfo has approximately 16 employees across 2 continents, including North AmericaAsia. Key team members include Vice President, Revenue: L. S.Director Of External Affairs: J. P.Director Of Operations: L. D.. Explore DNAinfo's employee directory with LeadIQ.

What industry does DNAinfo belong to?

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DNAinfo operates in the Online Audio and Video Media industry.

What technology does DNAinfo use?

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DNAinfo's tech stack includes OptimizelyCriteoChartbeatMailgunHandlebarsModernizrBootstrapGoDaddy.

What is DNAinfo's email format?

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DNAinfo's email format typically follows the pattern of FLast@dnainfo.com. Find more DNAinfo email formats with LeadIQ.

When was DNAinfo founded?

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DNAinfo was founded in 2009.

DNAinfo

Online Audio and Video MediaNew York, United States11-50 Employees

DNAinfo is a digital news service covering stories vital to New York and Chicago's neighborhoods. Our professional journalists produce and publish concise, objective multimedia stories. We combine original content with the best aggregation to bring our audience all the news from the neighborhoods. We also publish top-notch freelance writers and bloggers who are fully immersed in their communities. We will deliver all of this across web and mobile platforms.

The inspiration, funding, and strategic vision for DNAinfo.com come from entrepreneur and Ameritrade founder, Joe Ricketts.
  
Mission
We are guided by the following beliefs:

1. News stories should be told by journalists who
rely on facts, not spin.

2. News reporting should be useful, fun, and
fearless.

3. A nimble news operation available across all
digital platforms can attract viewers and make
money.

Section iconCompany Overview

Phone number
NAICS Code
722310 - Food Service Contractors
Founded
2009
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    DNAinfo's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    DNAinfo's revenue is estimated to be in the range of $25M$50M

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