Strong Community Engagement Doing Things has successfully built and captivated strong communities through its unique content, experiences, and products, resulting in a combined following of over 90 million people across their portfolio of creator brands. This high level of engagement presents an opportunity to leverage these communities for targeted marketing and product promotion efforts.

Cross-Promotion Potential With a diverse portfolio of over 35 creator brands under its umbrella, Doing Things can explore cross-promotion opportunities across these brands to tap into different audience segments. By strategically promoting complementary brands within their network, the company can enhance brand visibility and drive cross-selling initiatives to boost overall revenue.

Tech-Forward Approach Utilizing a tech stack that includes Google Analytics, Google Cloud, and Adobe Creative Suite among others, Doing Things demonstrates a technology-forward approach to content creation and distribution. This tech-savvy infrastructure opens doors for collaborations with tech companies seeking innovative media partners, potentially leading to joint ventures or tech integration projects.

Financial Stability and Growth Potential With a revenue range of $10M - $50M and recent funding of $22M, Doing Things exhibits financial stability and potential for growth. This financial health signals a strong foundation for partnerships and investments, providing assurance to potential collaborators and investors of the company's viability and scalability.

Competitive Positioning in Online Media Situated amongst similar companies like BuzzFeed and Barstool Sports, Doing Things holds a competitive position within the online media industry. By capitalizing on its unique brand portfolio and engagement strategies, the company can differentiate itself from competitors and target niche markets to carve out a distinct space in the digital media landscape.