Strategic Partnerships Draft2Digital has established strategic partnerships with key players in the industry such as Fable Group, The Palace Project, and Applebks. Leveraging these partnerships can open up new avenues for collaborative sales initiatives and access to wider consumer bases.
Acquisitions Through recent acquisitions of companies like SelfPubBookCovers LLC and Smashwords, Draft2Digital has expanded its offerings and consolidated its position in the market. Targeting customers of the acquired companies presents an opportunity for upselling additional services and cross-selling.
Content Curation Collaborating with platforms like Humble Bundle to curate titles from Draft2Digital's catalog can drive sales through value-packed bundles. Offering exclusive curated collections can attract new customers and appeal to existing ones looking for unique content.
Innovative Product Launch The launch of D2D Payment Splitting showcases Draft2Digital's commitment to enhancing user experience and providing convenient solutions. Highlighting this feature while pitching to authors and publishers can help differentiate the company and attract sales.
Competitive Positioning Analyzing and targeting customers of similar companies like Bookmate, BookBaby, and Blurb, which have varying revenue sizes, can help Draft2Digital position itself effectively in the market. Highlighting competitive advantages and tailored solutions can drive sales growth.