Insights

Premium Berry Range Expansion Driscoll's has recently introduced its premium berry range, Sweetest Batch, to selected retailers in Germany and the Middle East in 2025. This expansion presents a sales opportunity for targeting new markets and attracting customers with a taste for high-quality berries.

Recognition as Top Consumer Brand Being recognized as the second largest consumer brand in the food and beverage category positions Driscoll's as a trusted and established brand in the market. Leveraging this recognition can help in boosting sales through increased brand loyalty and customer trust.

Launch of Berry Brand in the UK The launch of Driscoll's berry brand in the UK with a 'Devoted to Delicious' campaign showcases a commitment to taste and quality. This presents a sales opportunity to tap into the UK market, emphasizing the brand's dedication to delivering exceptional products.

Partnership with Instacart Teaming up with Instacart to offer a promotion giving away free containers of strawberries can attract new customers and drive sales. This partnership provides a platform to increase brand visibility and engage with a larger audience of potential buyers.

Attracting Top Talent Bringing in top talent like Te Brake, who previously served as Zespri's COO, to lead as the CEO presents an opportunity for Driscoll's to leverage his expertise and industry knowledge to drive strategic sales growth. The leadership change can bring fresh perspectives and initiatives to boost revenue.

Driscoll's Tech Stack

Driscoll's uses 8 technology products and services including Tableau, Postman, Amazon Aurora, and more. Explore Driscoll's's tech stack below.

  • Tableau
    Business Intelligence
  • Postman
    Data Management Platforms
  • Amazon Aurora
    Database
  • Schema
    E-commerce Platforms
  • Oracle ERP Cloud
    Enterprise Resource Planning
  • MuleSoft
    Platform As A Service
  • Google
    Search Engines
  • reCAPTCHA
    Security

Media & News

Driscoll's's Email Address Formats

Driscoll's uses at least 1 format(s):
Driscoll's Email FormatsExamplePercentage
First.Last@driscolls.comJohn.Doe@driscolls.com
94%
FirstL@driscolls.comJohnD@driscolls.com
5%
FLast@driscolls.comJDoe@driscolls.com
1%

Frequently Asked Questions

Where is Driscoll's's headquarters located?

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Driscoll's's main headquarters is located at 345 Westridge Dr Watsonville, CA 95076 US. The company has employees across 6 continents, including North AmericaEuropeAfrica.

What is Driscoll's's official website and social media links?

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Driscoll's's official website is driscolls.com and has social profiles on LinkedIn.

How much revenue does Driscoll's generate?

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As of March 2025, Driscoll's's annual revenue reached $5B.

What is Driscoll's's NAICS code?

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Driscoll's's NAICS code is 236115 - New Single-Family Housing Construction (except For-Sale Builders).

How many employees does Driscoll's have currently?

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As of March 2025, Driscoll's has approximately 3.6K employees across 6 continents, including North AmericaEuropeAfrica. Key team members include Chief Executive Officer: S. B.Chief Executive Officer: D. D.Chief Executive Officer: R. J.. Explore Driscoll's's employee directory with LeadIQ.

What industry does Driscoll's belong to?

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Driscoll's operates in the Food and Beverage Services industry.

What technology does Driscoll's use?

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Driscoll's's tech stack includes TableauPostmanAmazon AuroraSchemaOracle ERP CloudMuleSoftGooglereCAPTCHA.

What is Driscoll's's email format?

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Driscoll's's email format typically follows the pattern of . Find more Driscoll's email formats with LeadIQ.
Driscoll's

Driscoll's

Food and Beverage ServicesCalifornia, United States1001-5000 Employees

Driscoll’s is the global market leader for fresh strawberries, blueberries, raspberries and blackberries.  With more than 100 years of farming heritage and hundreds of independent growers around the world, Driscoll’s is passionate about growing great tasting berries. 

Driscoll’s exclusive patented berry varieties are developed through years of research using only natural breeding methods – that means no GMOs.  A dedicated team of agronomists, breeders, sensory analysts, plant pathologists and entomologists help grow baby seedlings that are then grown on family farms. Our independent berry growers then work with Mother Nature, using experience and know-how to get the very best out of each strawberry, blueberry, blackberry and raspberry plant.

Driscoll’s is serious about yummy berries!  Driscoll’s is the trusted brand for Only the Finest Berries ™.

Section iconCompany Overview

Headquarters
345 Westridge Dr Watsonville, CA 95076 US
NAICS Code
236115 - New Single-Family Housing Construction (except For-Sale Builders)
Employees
1001-5000

Section iconFunding & Financials

  • $1B

    Driscoll's's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Driscoll's's revenue is in the range of $1B

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