ERP expansion Dynamics Connections plans to launch a D365 Finance & Supply Chain Management (F&SCM) program alongside revamped ERP-focused semesters for D365 Business Central and Microsoft Dynamics Great Plains, signaling an opportunity to upsell ERP optimization and implementation services to VARs and ISVs.

Partner ecosystem The company focuses on coaching and connecting Microsoft Dynamics providers to collaborate and expand in the technology services space, presenting a sales path for cross-sellable services such as joint marketing, co-selling, and referral partnerships with Dynamics ISVs and VARs.

Education-led demand Scheduled educational webinars covering 10 ISV solutions indicate a venue to introduce potential clients to new Dynamics capabilities, enabling targeted lead generation campaigns and opportunity creation around specific product offers from publishers.

SMB-ready With a lean team and revenue under one million, there is an opportunity to position low-friction, high-value engagements for SMB Dynamics users seeking to optimize finance, supply chain, and ERP processes through guided program participation.

Digital reach Tech stack and online presence (AWS, WordPress/Wix, Mailchimp, Microsoft 365) support scalable digital marketing and webinar promotion, enabling targeted outreach to VARs, ISVs, and SMB Dynamics customers for lead nurturing and cross-sell campaigns.