Insights

Niche Market Focus Easy Pay Direct specializes in high-risk, or as they prefer to call them, 'special needs' merchant accounts, indicating a deep understanding of and experience serving potentially underserved or difficult-to-acquire customer segments. This offers opportunities to target other high-risk industries seeking tailored processing solutions.

Robust Technology Platform The company's feature-rich virtual terminal supports credit, debit, and ACH transactions along with functionalities like recurring billing and customizable reports. This comprehensive setup presents an opportunity to upsell advanced features to existing clients or attract businesses seeking an all-in-one processing solution.

Growth Potential With revenues estimated between 100 and 250 million dollars and a lean team size of 11 to 50 employees, Easy Pay Direct demonstrates strong growth and operational efficiency. This indicates a scalable business model with possibilities for expanding product offerings or entering new high-risk verticals.

Competitive Positioning Positioned among notable industry players like PayPal and Stripe, Easy Pay Direct’s focus on specialized high-risk accounts opens avenues to differentiate from mainstream processors by emphasizing their expertise, personalized support, and tailored solutions—appealing to high-risk merchants.

Market Trend Alignment The company's emphasis on easy, secure online payment processing aligns with the ongoing shift toward digital commerce and alternative payment methods—making it well-positioned to capitalize on increasing demand for reliable online processing solutions in niche and high-risk markets.

Easy Pay Direct Tech Stack

Easy Pay Direct uses 8 technology products and services including PostHog, Open Graph, JSON-LD, and more. Explore Easy Pay Direct's tech stack below.

  • PostHog
    Analytics
  • Open Graph
    Content Management System
  • JSON-LD
    Javascript Frameworks
  • ClickFunnels
    Marketing Automation
  • FedEx
    Transportation And Fleet Management
  • Nginx
    Web Servers
  • FitVids.js
    Web Tools And Plugins
  • LeadPages
    Website Builders

Media & News

Easy Pay Direct's Email Address Formats

Easy Pay Direct uses at least 1 format(s):
Easy Pay Direct Email FormatsExamplePercentage
First@easypaydirect.comJohn@easypaydirect.com
46%
FirstLast@easypaydirect.comJohnDoe@easypaydirect.com
5%
First.Last@easypaydirect.comJohn.Doe@easypaydirect.com
3%
First@easypaydirect.comJohn@easypaydirect.com
46%

Frequently Asked Questions

Where is Easy Pay Direct's headquarters located?

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Easy Pay Direct's main headquarters is located at 421 e 6th st, Austin, Tx 78701, US. The company has employees across 2 continents, including North AmericaAfrica.

What is Easy Pay Direct's official website and social media links?

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Easy Pay Direct's official website is easypaydirect.com and has social profiles on LinkedIn.

What is Easy Pay Direct's SIC code NAICS code?

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Easy Pay Direct's SIC code is 7389 - Business Services, Not Elsewhere Classified NAICS code is 52 - Finance and Insurance.

How many employees does Easy Pay Direct have currently?

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As of October 2025, Easy Pay Direct has approximately 31 employees across 2 continents, including North AmericaAfrica. Key team members include Chief Technology Officer: C. R.Vice President Of Business Development: R. E.Vice President Operations: M. U.. Explore Easy Pay Direct's employee directory with LeadIQ.

What industry does Easy Pay Direct belong to?

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Easy Pay Direct operates in the Financial Services industry.

What technology does Easy Pay Direct use?

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Easy Pay Direct's tech stack includes PostHogOpen GraphJSON-LDClickFunnelsFedExNginxFitVids.jsLeadPages.

What is Easy Pay Direct's email format?

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Easy Pay Direct's email format typically follows the pattern of First@easypaydirect.com. Find more Easy Pay Direct email formats with LeadIQ.

When was Easy Pay Direct founded?

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Easy Pay Direct was founded in 2006.

Easy Pay Direct

Financial ServicesUnited States11-50 Employees

"High Risk" Merchant Accounts
Why is it that even though you can be making millions, processing companies call the industry “High Risk”??  We prefer the term “Special Needs” – and we understand that business model – and many others.  Most importantly, we know how profitable that can be and we won’t penalize you for it. 

Easy To Use and Understand
Credit card processing online doesn’t have to be difficult. The Easy Pay Direct Gateway has an easy to use, secure Virtual Terminal built in. Simply Logon from any computer and enter the amount you want to run as well as your client’s credit card or checking account information – then click “process”. You’ve done the hard work by finding a client. We’ll make getting paid easy.

Feature Packed
If you don’t know by now, we’re in the business of offering a lot, while keeping the system super simple. Easy Pay Direct has a virtual terminal that will allow you to process credit cards, debit cards and ACH transactions. The virtual terminal does everything a physical credit card machine will do and much more. With the click of a mouse you can set up recurring billing, real time transaction information, customizable reports, create email invoices and allow your clients to pay you without even talking to them. Clients that try Easy Pay Direct never want to process credit cards with anything else.

Section iconCompany Overview

Headquarters
421 e 6th st, Austin, Tx 78701, US
SIC Code
7389 - Business Services, Not Elsewhere Classified
NAICS Code
52 - Finance and Insurance
Founded
2006
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Easy Pay Direct's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Easy Pay Direct's revenue is estimated to be in the range of $100M$250M

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