Sustainable Partnerships Edens Garden's partnership with organizations like laurashouse and One Tree Planted presents an opportunity to emphasize the company's eco-conscious values, appealing to customers seeking sustainable and socially responsible products.

Exclusive Product Launches The strategy of launching exclusive limited-edition blends, such as those commemorating the company's anniversary, creates a sense of exclusivity and urgency, driving sales through FOMO (Fear of Missing Out) and special edition allure.

Innovative Product Offerings The introduction of new product formats like OK For Kids bottle sizes and roll-ons caters to customer convenience and on-the-go usage, expanding the target market to include busy parents and families.

Strategic Collaborations Collaborations with brands like Greenpointers and Schimdt’s Naturals signify an opportunity to tap into new customer bases and leverage the credibility of partnering with established names in related industries for increased brand visibility and sales growth.

Diversified Product Portfolio By compiling lists of top Carrier Oils and launching niche products like fall-inspired scents, Edens Garden showcases expertise and variety in its offerings, attracting customers looking for specialized solutions and expanding cross-selling opportunities.