Small Firm Focus Target Edward Kozanlian as a boutique architecture and planning practice with a lean team (2-10 employees), presenting opportunities for targeted PR services, client case studies, and scalable marketing packages tailored to small firms seeking high-value visibility.

Public Relations Niche Leverage their stated focus on public relations within architecture and planning to propose integrated PR campaigns, media outreach, and thought leadership strategies that align with their core business and could drive stronger brand messaging.

Digital Platform Growth Their tech stack includes WordPress, MySQL, and various CMS tools; offer website optimization, SEO/UX improvements, and content strategy services to boost online presence and lead generation for a small practice.

Budget-Conscious Opportunity With revenue under $1M, present cost-effective, scalable marketing and PR packages designed for mid-range budgets, including retainer options and measurable ROI dashboards to demonstrate value.

Geographic Targeting Based in New York with a public-facing address, pursue opportunities in local architectural projects, regional chambers of commerce, and urban planning initiatives where localized PR and industry exposure can drive new client acquisition.