Established Industry Presence Ehrlich Pest Control has a long-standing history since 1928, with a widespread service network across the East Coast supported by over 40 local offices, indicating a strong regional market penetration and potential for targeted upselling of specialized pest control services.
Strategic Acquisition The recent acquisition by Rentokil enhances Ehrlich’s market reach and brand strength, presenting opportunities to leverage global resources and introduce innovative pest management solutions to existing clients.
Financial Scale With revenue estimates between $1 billion and $10 billion, Ehrlich operates at a significant scale, signaling high revenue potential and opportunities to penetrate large commercial accounts and institutional clients with tailored service packages.
Diverse Service Offering Ehrlich provides extensive pest control and environmental services including termite, bed bug, bird control, bioremediation, and fumigation, which allows for cross-selling multiple solutions to customers with complex or integrated pest management needs.
Technological Engagement Utilizing digital marketing and monitoring tools such as Bing Ads, Datadog, and Twitter, Ehrlich demonstrates a focus on digital engagement and data-driven strategies, offering opportunities to introduce advanced IoT or AI-enabled pest control solutions for smarter property management.