Luxury Craftsmanship Ellis Brooklyn positions itself as a premium naturals fragrance and bodycare brand that combines small-batch artisanal formulas with high-end French fragrances, appealing to consumers seeking luxury and exclusivity.

Innovative Product Launches Recent launches like Apple Love and Vanilla Milk demonstrate the company's focus on expanding its product lineup with unique and trending scents, providing opportunities to upsell or cross-promote to existing customers.

Targeted Market Expansion With a presence in the niche upscale fragrance segment and a growing online following, Ellis Brooklyn presents opportunities to collaboratively expand into retail partnerships and premium boutique channels.

Digital Engagement The company's tech stack, including TikTok Pixel and Adobe Creative Suite, indicates active digital marketing efforts that can be leveraged for targeted marketing campaigns and influencer collaborations.

Growth Potential With $9M in funding and revenues estimated between $10M and $25M, Ellis Brooklyn is positioned for strategic growth, presenting opportunities to offer premium ingredients, packaging, or retail distribution support to accelerate expansion.