Growing Market Segments Eloquii is expanding its product offerings with the launch of Bridal by Eloquii, targeting a new market segment for sizes 14 to 28, which presents an opportunity to cross-sell accessories, shoes, and other wedding-related products to this demographic.
Fashion Week Exposure Having recently participated in New York Fashion Week with a runway show, Eloquii enhances brand visibility and appeals to vendors or partners seeking association with high-profile fashion events for co-marketing opportunities.
Strategic Partnerships Eloquii’s partnership with Nuuly Rent to offer rental options for larger sizes opens avenues for collaboration with rental and resale platforms, as well as digital services that target sustainable shopping preferences.
Growth through Acquisition As part of Fullbeauty Brands, following Walmart's divestment, Eloquii is positioned for growth through collaboration and access to broader distribution channels, which can be leveraged for sales expansion and new product development.
Digital Engagement With a robust online presence supported by a diverse tech stack and weekly new styles, Eloquii offers numerous touchpoints for digital marketing collaborations, personalized e-commerce solutions, and targeted advertising campaigns to drive sales.