Insights

Strategic Reorganization Elvie has undergone significant corporate disruption with administration and asset sales, presenting a clear entry point for acquiring or partnering on select product lines and IP, while offering a potential customer base for complementary wellness devices.

Acquisition Opportunity Recent press indicates Willow group acquired Elvie assets and later consolidations in femtech, creating an opportunity to engage Willow or successor entities for distribution, co-development, or licensing of Elvie’s proven pelvic health and breast pump technologies.

Global Presence Despite challenges, Elvie maintains London headquarters and a Bristol innovation hub with a global footprint across the Americas, Europe, and Asia, signaling potential for international channel partnerships, OEM collaborations, or regional marketing initiatives.

Award‑Winning Tech Elvie’s products have earned prestigious awards and recognition, indicating high-quality consumer trust and potential for premium partnerships, white-label opportunities, or collaboration with larger wellness platforms seeking validated femtech solutions.

Funding & Growth With mid‑range revenue and prior funding rounds totaling around twelve million, there is a compelling narrative for sales cadences that emphasize scalability, enterprise-level partnerships, and multi‑category product expansions to drive new revenue streams.

Similar companies to Elvie

Elvie Tech Stack

Elvie uses 8 technology products and services including Hotjar, Adobe Illustrator, GitHub, and more. Explore Elvie's tech stack below.

  • Hotjar
    Analytics
  • Adobe Illustrator
    Cad & Graphics
  • GitHub
    Communication And Collaboration
  • Asana
    Issue Trackers
  • Swiper
    Javascript Libraries
  • Kotlin
    Programming Languages
  • Expensify
    Travel And Expense Management
  • Apache
    Web Servers

Media & News

Elvie's Email Address Formats

Elvie uses at least 1 format(s):
Elvie Email FormatsExamplePercentage
First.Last@elvie.comJohn.Doe@elvie.com
91%
First@elvie.comJohn@elvie.com
6%
Last@elvie.comDoe@elvie.com
2%
First.Middle@elvie.comJohn.Michael@elvie.com
1%

Frequently Asked Questions

Where is Elvie's headquarters located?

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Elvie's main headquarters is located at London, England ec1n 8le United Kingdom. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is Elvie's official website and social media links?

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Elvie's official website is elvie.com and has social profiles on LinkedInCrunchbase.

What is Elvie's NAICS code?

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Elvie's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Elvie have currently?

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As of June 2026, Elvie has approximately 118 employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Chief Product Officer: A. K.Head Of Sales And International Expansion: L. D.Head Of Commercial Finance: S. S.. Explore Elvie's employee directory with LeadIQ.

What industry does Elvie belong to?

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Elvie operates in the Wellness and Fitness Services industry.

What technology does Elvie use?

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Elvie's tech stack includes HotjarAdobe IllustratorGitHubAsanaSwiperKotlinExpensifyApache.

What is Elvie's email format?

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Elvie's email format typically follows the pattern of First.Last@elvie.com. Find more Elvie email formats with LeadIQ.

How much funding has Elvie raised to date?

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As of June 2026, Elvie has raised $12M in funding. The last funding round occurred on Apr 26, 2024 for $12M.

When was Elvie founded?

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Elvie was founded in 2013.
Elvie logo

Elvie

Wellness and Fitness ServicesEngland, United Kingdom51-200 Employees

Elvie is a wellness and fitness technology company focused on women's health, designing smart devices that support bodies and daily living. Its product lineup includes a breast pump and a pelvic floor trainer, both engineered to improve usability and design standards in the category. The devices have earned multiple international awards, underscoring their recognition in innovation and design. The company positions itself as inclusive in its approach, noting that people who do not identify as women can use its products, and operates from London with an innovation hub in Bristol to support its global reach.

Elvie describes its operations as global, with activities across the Americas, Europe and Asia, anchored by its London headquarters and a Bristol innovation hub. Recent reports from 2025 indicate that Willow group acquired Elvie, signaling a major shift within the femtech sector.

Section iconCompany Overview

Headquarters
London, England ec1n 8le United Kingdom
Website
elvie.com
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $12M

    Elvie has raised a total of $12M of funding over 10 rounds. Their latest funding round was raised on Apr 26, 2024 in the amount of $12M.

  • $10M$25M

    Elvie's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $12M

    Elvie has raised a total of $12M of funding over 10 rounds. Their latest funding round was raised on Apr 26, 2024 in the amount of $12M.

  • $10M$25M

    Elvie's revenue is estimated to be in the range of $10M$25M

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