Strategic Partnerships Empathy has formed key partnerships with major financial and healthcare institutions like Voya Financial, Securian Financial, New York Life Insurance, and MetLife Investment Management. Leveraging these relationships can open doors for collaborative solutions tailored to their customer bases.

Industry Recognition Empathy's innovative approach to bereavement support and legacy planning has gained industry recognition through partnerships with organizations like WellRight Inc., Plaiced Inc., and Women's College Hospital. Positioning Empathy as a preferred vendor for similar initiatives in other institutions.

Market Demand The launch of 'The Cost of Dying' by Empathy addresses a critical aspect of end-of-life planning and family support, indicating a strong market demand for their services. Sales efforts can emphasize how Empathy's tools cater to essential needs in times of loss.

Competitive Positioning Empathy's revenue and funding figures place them among similar successful companies like Big Health and BetterHelp. Highlighting this financial stability can help in positioning Empathy as a reliable and well-established partner in the industry.

Targeted Tech Adoption Empathy's tech stack includes tools like Amplitude, Node.js, and Android, reflecting a strong focus on modern technologies. Tailoring sales pitches to highlight integration capabilities with these technologies can resonate with tech-savvy potential clients.