CTV monetization EMX has launched CTV solutions across Europe and emphasizes programmatic control of CTV and omnichannel media, presenting an opportunity to upsell publishers and advertisers seeking scalable CTV inventory monetization and cross-screen measurement.

Direct-to-publisher As a premium global direct-to-publisher SSP and fully owned technology stack powering Big Village, EMX offers a geïntegreerd platform for advertisers to access exclusive inventory, enabling sales conversations around premium supply and transparency.

Data & BI EMX’s Exchange BI log level dashboards and Device Graph+ capabilities highlight a data-driven value proposition; leverage these analytics to pitch enhanced attribution, transparency, and actionable insights to brands and agencies.

Fraud & compliance The TAG Certified Against Fraud Seal demonstrates strong compliance controls; position EMX as a trusted partner for brands prioritizing brand safety, viewability, and fraud prevention in programmatic campaigns.

leadership & expansion Recent leadership appointments and expansion activities, including regional sales leadership and new market entries, indicate growth momentum and a readiness to scale partnerships with agencies, advertisers, and publishers in new territories.