Local Energy Focus Energy Solutions-OTB is a boutique energy management and project management firm with a reputation for unbiased advice and out-of-the-box thinking. There is a clear sales opportunity to target small to mid-size commercial and industrial facilities in Iowa and nearby states with high energy spend, offering turnkey audits, retrofits, and ROI-based projects. Position as a trusted advisor to optimize energy spend while managing projects end-to-end.

Strategic Partnerships As a lean firm with a small team, there is room to partner with larger engineering, procurement, and construction firms by serving as the energy management arm or subcontractor. Provide independent energy assessments and robust project management to complement larger engagements.

Digital Marketing Pulse The existing WordPress site, LinkedIn presence, and Google Analytics capabilities can support a focused inbound program. Develop ROI case studies, energy saving guides, and targeted outreach to facility managers to generate qualified leads.

Data Driven Offering Leverage data skills to offer ongoing energy data analytics and performance dashboards that track savings, enabling recurring value and opportunities for additional optimization projects.

Public Sector Focus Explore government, education, and municipal opportunities in Iowa through energy performance contracts and ESPCs, positioning the firm as a turnkey PM and energy consulting partner for public sector projects.