Growth Potential With revenue ranging between 10 million and 25 million dollars and a relatively small team of 11 to 50 employees, ENHANCED presents opportunities for scalable partnership models and upselling additional IT services or enterprise hardware solutions to support their growth.
Channel-Centric Approach As a channel-focused value-added distributor serving MSPs and VARs, ENHANCED is well-positioned to expand its vendor partnerships and develop specialized solutions tailored to its reseller network, creating avenues for co-marketing and joint sales initiatives.
Tech Stack Leverage Utilizing platforms like HubSpot, AdRoll, and social media channels indicates a strong online marketing and customer engagement presence, offering opportunities to introduce advanced marketing automation, targeted campaigns, and analytics-driven sales strategies.
Market Positioning Compared to larger competitors with thousands of employees, ENHANCED's niche positioning and focus on enterprise hardware distribution could be leveraged to target mid-market clients seeking cost-effective, flexible IT solutions.
Financial Opportunities Although specific funding details are not available, the company's moderate revenue suggests potential for expanding service offerings or entering new markets, providing fertile ground for consultative sales approaches aimed at increasing revenue streams.