SaaS Ecommerce Leverage eStar’s position as Australasia’s first SaaS ecommerce platform to target mid-market retailers seeking scalable, cloud-enabled storefronts with ongoing updates and reduced on-premises maintenance.

Retail Network Capitalize on eStar’s established retail client base including David Jones, Country Road, Briscoes, and Air NZ to identify upsell opportunities in payments, fraud management, and CRM automation across fashion, appliances, and travel-related retail segments.

Tech Stack Fit Highlight capabilities in Vue.js, GraphQL, Java, and secure hosting to prospects emphasizing modern, performance-oriented storefronts, seamless integrations, and robust security to support omnichannel strategies.

Operational Automation Promote eStar’s automation of CRM, dispatch, and logistics as a selling point to retailers facing friction in order fulfillment, inventory visibility, and customer communications, enabling cost savings and faster delivery.

Service Scale Position eStar as a scalable partner for retailers aiming to grow online and in-store sales with secure hosting and integrated payments, offering a low-friction path for onboarding new brands and international expansion in Australasia.