Strategic Partnership Eventfinda is in a growth phase with a recent acquisition by Ticketek and expansion into Australia and Singapore, presenting a clear opportunity to bundle cross-region advertising, ticketing solutions, and sponsored content for brands seeking pan-ANZ reach.

Ticketing Synergy The platform offers own online ticketing management, real-time reporting, and at-the-door validation tools, suggesting a sales angle to upsell premium ticketing features, data analytics, and enterprise ticketing bundles to venues, promoters, and venues seeking control and efficiency.

Media Reach As the exclusive supplier of syndicated event content to major NZ media sites (Yahoo!, MSN, NZ Herald, Fairfax), there is a compelling case to sell elevated marketing packages, sponsored listings, and content partnerships to advertisers targeting event-driven audiences.

Regional Expansion Recent partnerships in Brisbane and the broader regional expansion under TEG indicate strong growth momentum; sales motions can target venues and promoters in adjacent markets with co-branded campaigns and integrated ticketing distribution.

Diverse Genre Coverage Eventfinda covers concerts, theatre, sports, festivals, and more, enabling cross-vertical sales plays to sponsors, promoters, and venues looking to reach multi-genre audiences across New Zealand and beyond.