Established pioneer Exhibit Surveys, Inc. is a long-standing leader in event research with over five decades in the market, providing a credible source of benchmarks and diagnostics that are trusted by Fortune 500 clients and major show organizers.

Acquired by Freeman Being part of Freeman since 2016 positions ESI within a comprehensive brand experience ecosystem, offering potential cross-sell opportunities to Freeman’s broader client base and access to integrated event services.

Robust data assets ESI maintains the most comprehensive database of event-industry benchmarks for audience profiles and exhibit performance, enabling highly actionable insights and value propositions for exhibitors seeking optimization.

Funding profile With annual revenue in the lower-to-mid seven-figure range, ESI represents a scalable, targetable opportunity for premium research services, benchmarking packages, and analytics offerings to both established and growth-focused clients.

Tech enabled Utilizes a modern tech stack and analytics tools (including Dreamdata, Cloudflare, and advertising platforms) that can support advanced measurement, attribution, and integration with client marketing tech stacks for richer insights.