Innovative Packaging Eyeris's industry-first trial lens packaging made from recycled contact lens molds highlights their commitment to sustainability, which can appeal to eco-conscious consumers and practices looking to reduce their environmental impact.
Affordable Pricing Model Offering an annual supply of daily disposable contact lenses at a fixed price of $479 provides a compelling value proposition that can attract private practices and direct online consumers seeking cost-effective contact lens solutions.
Manufacturing Excellence Produced in Taiwan with quality control comparable to major industry players, Eyeris demonstrates a strong manufacturing capability that ensures high-quality products at lower costs, enabling competitive pricing and potential for scalability.
Digital Engagement Utilizing various technology platforms such as Shopify, WooCommerce, and analytics tools like Hotjar and Facebook Pixel, Eyeris is well-positioned to analyze customer behavior and enhance online sales efforts targeting direct consumers.
Market Opportunity With a focus on daily disposable contact lenses sold directly online and through private practices, there is significant potential to expand distribution channels and increase market share within the thriving contact lens segment for health-conscious and cost-sensitive buyers.