Insights

Strategic Partnerships The Floow has established and expanded partnerships with major insurers and reinsurers, including Munich Re and Direct Line Group, signaling a strong channel for joint go-to-market initiatives and cross-sell opportunities with insurer clients.

Flexible Telematics The company emphasizes highly customizable risk scoring and customer engagement tools, suggesting opportunities to upsell bespoke telematics solutions to mid-market insurers seeking differentiated risk models and tailored consumer communications.

Global Reach Live programs in over 20 countries indicate scalability and experience across diverse regulatory environments, enabling sales targets to highlight international deployment capabilities for global insurers or multi-region portfolios.

Data Ecosystem The Floow’s ability to fuse data from smartphones, connected vehicles, and aftermarket devices presents a rich data proposition for insurers aiming to improve risk assessment, fraud detection, and personalized pricing strategies.

Growth Momentum Recent leadership hires and product launches, such as DrivePlus smartphone app integration, demonstrate ongoing product expansion and market adoption potential, providing talking points for pursuing expansion-minded insurers and reinsurers seeking innovative tech partners.

Similar companies to The Floow

The Floow Tech Stack

The Floow uses 8 technology products and services including HubSpot Analytics, Mixpanel, Visual Website Optimizer, and more. Explore The Floow's tech stack below.

Media & News

The Floow's Email Address Formats

The Floow uses at least 4 email formats:
The Floow Email FormatsExamplePercentage
First.Last@thefloow.comJohn.Doe@thefloow.com
89%
FLast@thefloow.comJDoe@thefloow.com
6%
First.Middle@thefloow.comJohn.Michael@thefloow.com
3%
First@thefloow.comJohn@thefloow.com
2%

Frequently Asked Questions

What is The Floow's phone number?

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You can contact The Floow's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Floow's official website and social media links?

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The Floow's official website is thefloow.com and has social profiles on LinkedIn.

How much revenue does The Floow generate?

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As of October 2026, The Floow's annual revenue is estimated to be $10M - $25M.

What is The Floow's SIC code and NAICS code?

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The Floow's SIC code is 7372 - Prepackaged Software and NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does The Floow have currently?

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As of October 2026, The Floow has approximately 50 employees across 2 continents, including Europe and North America. Key team members include Head Of Product: A. S., Head Of Product Design: G. S. and Head Of Mobile: O. W. A. Explore The Floow's employee directory with LeadIQ.

What industry does The Floow belong to?

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The Floow operates in the IT Services and IT Consulting industry.

What technology does The Floow use?

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The Floow's tech stack includes HubSpot Analytics, Mixpanel, Visual Website Optimizer, Kubernetes, Squarespace, CookieYes, PostgreSQL and Sketch.

What is The Floow's email format?

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The Floow's email format typically follows the pattern of First.Last@thefloow.com. Find more The Floow email formats with LeadIQ.

When was The Floow founded?

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The Floow was founded in 2012.
The Floow logo

The Floow

IT Services and IT ConsultingEngland, United Kingdom11-50 Employees

The Floow develops telematics solutions for insurers, enabling customized risk scoring and improved customer engagement by integrating data from smartphones, connected vehicles, and aftermarket devices. Since 2012, the company has run live telematics programs in more than 20 countries as its insurer client base expands. The firm places a premium on flexibility, avoiding one size fits all offerings and allowing insurers to tailor the solution to their risk profiles and customer needs.

Based in Sheffield, England, The Floow operates in the IT services and IT consulting space, with a focus on connected insurance and data-driven risk insights. It has established partnerships with Munich Re and TransUnion, and in 2023 expanded its collaboration with Direct Line Group by launching a smartphone app-only version of DrivePlus.

Section iconCompany Overview

Phone number
SIC Code
7372 - Prepackaged Software
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    The Floow's revenue is estimated to be in the range of $10M - $25M

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