Insights

Industry Focus Target petroleum marketers and convenience store chains leveraging FACTOR's proven software, back-office optimization, and robust reporting to upsell premium analytics, profitability dashboards, and process automation.

Acquisition Opportunity Leverage FACTOR's integration with PDI Software to cross-sell across PDI's broader IT services ecosystem, offering unified solutions, migration services, and long-term support contracts to existing PDI clients.

Financial Health With mid-market revenue in the range of several hundred million dollars, pursue mid-size IT services deals, offering scalable ERP and industry-specific modules that align with growth plans and profitability targets.

Industry Experience Highlight deep domain knowledge in petroleum marketing to position as a trusted partner for customers seeking specialized compliance, reporting, and optimization, opening upsell of training, implementation, and managed services.

Growth Signals Capitalize on demand for efficiency and margins improvement by offering modernization projects, data migration, and cloud-based reporting, aligning with customers looking to maximize profitability in a volatile market.

FACTOR Tech Stack

FACTOR uses 8 technology products and services including WordPress, Twemoji, Google Fonts API, and more. Explore FACTOR's tech stack below.

  • WordPress
    Content Management System
  • Twemoji
    Font Scripts
  • Google Fonts API
    Font Scripts
  • Clipboard.js
    Javascript Libraries
  • Video.js
    Javascript Libraries
  • jQuery UI
    Javascript Libraries
  • Marketo
    Marketing Automation
  • Google Analytics
    Web Analytics

Media & News

FACTOR's Email Address Formats

FACTOR uses at least 2 format(s):
FACTOR Email FormatsExamplePercentage
FLast@factor.comJDoe@factor.com
88%
Last@factor.comDoe@factor.com
8%
First@factor.comJohn@factor.com
2%
First.Last@factor.comJohn.Doe@factor.com
2%
First.Last@pdisoftware.comJohn.Doe@pdisoftware.com
52%
FLast@pdisoftware.comJDoe@pdisoftware.com
40%
LastFirst@pdisoftware.comDoeJohn@pdisoftware.com
7%
FirstLast@pdisoftware.comJohnDoe@pdisoftware.com
1%

Frequently Asked Questions

What is FACTOR's phone number?

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You can contact FACTOR's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is FACTOR's stock symbol?

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FACTOR is a publicly traded company; the company's stock symbol is WBIY.

What is FACTOR's official website and social media links?

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FACTOR's official website is pdisoftware.com and has social profiles on LinkedIn.

How much revenue does FACTOR generate?

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As of July 2026, FACTOR's annual revenue is estimated to be $250M - $500M.

What is FACTOR's NAICS code?

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FACTOR's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does FACTOR have currently?

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As of July 2026, FACTOR has approximately 68 employees across 5 continents, including North AmericaAsiaAfrica. Key team members include President: J. H.Officer And Owner: T. H.Director: E. S.. Explore FACTOR's employee directory with LeadIQ.

What industry does FACTOR belong to?

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FACTOR operates in the IT Services and IT Consulting industry.

What technology does FACTOR use?

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FACTOR's tech stack includes WordPressTwemojiGoogle Fonts APIClipboard.jsVideo.jsjQuery UIMarketoGoogle Analytics.

What is FACTOR's email format?

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FACTOR's email format typically follows the pattern of FLast@factor.com. Find more FACTOR email formats with LeadIQ.

When was FACTOR founded?

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FACTOR was founded in 1979.
FACTOR logo

FACTOR

IT Services and IT ConsultingOklahoma, United States51-200 Employees

FACTOR is a mid-sized IT services and consulting company focused on the petroleum marketing and convenience store industries. It delivers software, process optimization, and reporting capabilities designed to streamline operations and improve profitability for its clients. The firm emphasizes optimizing a range of business functions—from field operations to accounting—to boost staff productivity and margins. Hess Oil, a family-owned wholesale and retail petroleum marketer, is a sister company that continues to rely on FACTOR software in its operations.

Founded in 1979 and headquartered in Oklahoma City, Oklahoma, FACTOR was acquired by PDI Software on September 28, 2018. The acquisition places FACTOR within a larger IT services portfolio while continuing to serve the petroleum and convenience store market.

Section iconCompany Overview

Phone number
Stock Symbol
WBIY
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
1979
Employees
51-200

Section iconFunding & Financials

  • $250M - $500M

    FACTOR's revenue is estimated to be in the range of $250M - $500M

Section iconFunding & Financials

  • $250M - $500M

    FACTOR's revenue is estimated to be in the range of $250M - $500M

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