Expansion through acquisitions FairFX has a track record of strategic acquisitions, such as acquiring HermexFX, City Forex Limited, and Cardone Industries, Inc. This signals potential growth avenues and opportunities for partnership or acquisition deals.
Diversified product offerings With a range of products including multi-currency cards, travel money, international payments, and recently launched buy-back service for Travel Cash customers, FairFX presents varied opportunities to upsell and cross-sell to existing and new customers.
Established tech stack FairFX utilizes a modern tech stack including Amazon Web Services, Python, Ruby, and more. Leveraging technology improvements and integrations can be an effective selling point to tech-savvy clients or partners.
Partnership with Newable Private Investing The strategic partnership with Newable Private Investing opens doors to potential collaborations or referrals within the UK private investment sector. Leveraging this partnership in sales pitches or networking could yield promising results.
Competitive positioning and market share Being in a competitive landscape alongside major players like PayPal, Western Union, and Ria Financial Services, FairFX's competitive positioning can be used to highlight unique offerings, such as low fees and award-winning service, to attract customers seeking alternatives.