Insights

Premium Brand Positioning Fashionette's focus on high-quality fashion accessories in the premium and luxury segments suggests opportunities to upsell complementary luxury products or exclusive collections to their existing customer base.

Data-Driven Expansion The company's recent launch of a Business Intelligence department indicates a strategic emphasis on data insights, which can be leveraged to identify targeted marketing campaigns and personalized offers to boost sales.

Technology Utilization Their proprietary IT platform and adoption of advanced cloud services provide a technological foundation for expanding product offerings, enhancing user experience, and integrating new sales channels.

Growing Customer Base With an extensive curated selection of over 14,000 products from more than 180 brands, fashionette has a strong potential to cross-sell multiple categories to their existing customers, increasing lifetime value.

Regional Market Leadership Being a leading online platform in the DACH region, there is potential to explore international markets or niche segments where similar high-end fashion accessory demand is emerging, expanding sales opportunities.

Similar companies to fashionette

fashionette Tech Stack

fashionette uses 8 technology products and services including Convert, REST, SQL, and more. Explore fashionette's tech stack below.

Convert
A/B Testing
REST
Api Management
SQL
Database
InfluxDB
Database
MariaDB
Database
Redis
Database
Google Cloud Platform
Infrastructure As A Service
Google Cloud
Infrastructure As A Service

Media & News

Fashionette GmbH launched Business Intelligence department on Jun 21st '19.
Things went so well that in the summer of 2019 Fashionette launched a Business Intelligence department, with a focus on centralizing data across the whole company and establishing a multi-layered data stack that would produce relevant data intelligence for all segments of the business.
Jan 27, 2021 | blog.adverity.com

fashionette's Email Address Formats

fashionette uses at least 1 format(s):

fashionette Email Formats	Example	Percentage
F.Last@fashionette.de	J.Doe@fashionette.de	78%
First.Last@fashionette.de	John.Doe@fashionette.de	12%
First@fashionette.de	John@fashionette.de	10%

Frequently Asked Questions

What is fashionette's stock symbol?

fashionette is a publicly traded company; the company's stock symbol is FSNT.F.

What is fashionette's official website and social media links?

fashionette's official website is fashionette.de and has social profiles on LinkedIn.

What is fashionette's NAICS code?

fashionette's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does fashionette have currently?

As of July 2026, fashionette has approximately 101 employees across 3 continents, including EuropeNorth AmericaAfrica. Key team members include Head Of Partnermanagement Marketplace - Brands & Retailers: J. T.Head Of Risk & Payment: N. N.Head Of Commercial Controlling: L. S.. Explore fashionette's employee directory with LeadIQ.

What industry does fashionette belong to?

fashionette operates in the Retail Apparel and Fashion industry.

What technology does fashionette use?

fashionette's tech stack includes ConvertRESTSQLInfluxDBMariaDBRedisGoogle Cloud PlatformGoogle Cloud.

What is fashionette's email format?

fashionette's email format typically follows the pattern of F.Last@fashionette.de. Find more fashionette email formats with LeadIQ.

When was fashionette founded?

fashionette was founded in 2008.

fashionette

Q: What is fashionette's official website and social media links?

fashionette's official website is fashionette.de. fashionette has social profiles on LinkedIn.

Q: How many employees does fashionette have currently?

fashionette has approximately 101 employees.

Q: What technology does fashionette use?

fashionette's tech stack includes Font Awesome, PHP, Pinterest, Microsoft Excel, AWIN.

Q: What is fashionette's NAICS code?

fashionette's NAICS code is 448 (Clothing and Clothing Accessories Stores).

Retail Apparel and FashionNorth Rhine-Westphalia, Germany51-200 Employees

Fashionette operates an online platform focused on premium and luxury fashion accessories. It began in 2008 by renting out designer handbags before expanding into a full online shop for high-end accessories. The platform offers a curated catalog of more than 14,000 products from over 180 brands across handbags, shoes, jewelry and watches, sunglasses, and other accessories.

Based in Düsseldorf, North Rhine-Westphalia, Germany, fashionette serves a mid-sized workforce in the retail apparel and fashion space. Its customer base consists of individual shoppers seeking premium and luxury accessories, with emphasis on the DACH region. In 2019, the company launched a Business Intelligence department to centralize data and support analytics across the business.