Insights

Premium Niche Appeal FELLA's focus on high-quality, stylish swimwear designed to celebrate the female form presents a niche market opportunity for brands offering premium fashion solutions, customized marketing, or boutique retail integrations.

Sustainable & Art-Inspired Design With a brand philosophy rooted in artistry and enduring fabrics, there is potential to collaborate on sustainable fabric technologies, eco-friendly packaging, or art-driven marketing initiatives to enhance brand loyalty and appeal to conscious consumers.

Tech-Enabled Shopping Utilization of diverse digital tools like LiveChat and AfterPay indicates openness to technology-driven sales channels, opening opportunities for advanced e-commerce solutions, personalized shopping experiences, or seamless payment integrations.

Emerging Market Presence Operating in the competitive retail apparel space with a modest revenue and dedicated team, FELLA can be targeted for growth partnerships, wholesale expansion, or influencer collaborations to scale brand visibility and revenue.

Fashion Industry Trends The company's retro-influenced yet minimal aesthetic aligns with current market trends, offering opportunities to tailor product lines or marketing strategies towards trend-conscious demographics seeking timeless yet modern swimwear styles.

FELLA Tech Stack

FELLA uses 8 technology products and services including jsDelivr, RSS, Unleashed Software, and more. Explore FELLA's tech stack below.

  • jsDelivr
    Content Delivery Network
  • RSS
    Content Management System
  • Unleashed Software
    E-commerce Platforms
  • LiveChat
    Live Chat
  • Microsoft Word
    Office Suites
  • AfterPay
    Payment Processing
  • Cloudflare Bot Management
    Security
  • X-XSS-Protection
    Security

Media & News

FELLA's Email Address Formats

FELLA uses at least 1 format(s):
FELLA Email FormatsExamplePercentage
First@fellaswim.comJohn@fellaswim.com
50%
First@fellaswim.comJohn@fellaswim.com
50%

Frequently Asked Questions

Where is FELLA's headquarters located?

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FELLA's main headquarters is located at 37 William St, Paddington, New South Wales 2021, AU. The company has employees across 6 continents, including AsiaNorth AmericaOceania.

What is FELLA's stock symbol?

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FELLA is a publicly traded company; the company's stock symbol is FLZUSD.

What is FELLA's official website and social media links?

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FELLA's official website is fellaswim.com and has social profiles on LinkedIn.

What is FELLA's NAICS code?

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FELLA's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does FELLA have currently?

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As of October 2025, FELLA has approximately 23 employees across 6 continents, including AsiaNorth AmericaOceania. Key team members include Founder: C. T.Ecommerce & Digital Marketing Manager: R. K.. Explore FELLA's employee directory with LeadIQ.

What industry does FELLA belong to?

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FELLA operates in the Retail Apparel and Fashion industry.

What technology does FELLA use?

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FELLA's tech stack includes jsDelivrRSSUnleashed SoftwareLiveChatMicrosoft WordAfterPayCloudflare Bot ManagementX-XSS-Protection.

What is FELLA's email format?

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FELLA's email format typically follows the pattern of First@fellaswim.com. Find more FELLA email formats with LeadIQ.

When was FELLA founded?

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FELLA was founded in 2012.

FELLA

Retail Apparel and FashionAustralia11-50 Employees

With an emphasis on fit, simplicity and fabric, FELLA celebrates the female form with premium swimwear that enhances and endures. Informed by the body and influenced by art, life and the world, FELLA’s designs blend retro nostalgia with crisp, clean lines.

Section iconCompany Overview

Headquarters
37 William St, Paddington, New South Wales 2021, AU
Stock Symbol
FLZUSD
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2012
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    FELLA's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    FELLA's revenue is estimated to be in the range of $1M$10M

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