Insights

Expansive Market Reach Allegro's platform serves nearly 80% of all internet users in Poland, with 22 million monthly visitors and over 250 million offers. This presents a significant sales opportunity for partners to target a broad and engaged customer base through personalized marketing, targeted promotions, and exclusive deals.

Diverse Product Categories With key categories including Automotive, Fashion, Electronics, and Health & Beauty, Allegro offers extensive cross-selling potential for brands and suppliers seeking to expand product visibility and reach different segments within a vibrant marketplace environment.

Innovative Financial Services Allegro’s modern financial solutions such as Allegro Pay and its extensive pickup points network facilitate convenient shopping and payment options, making it an ideal platform for integrating payment innovations and financing solutions to enhance customer experience and boost sales conversion.

Strong Growth Momentum Recent financial performance shows revenue growth with the first quarter revenue increasing by 22%, signaling robust market demand and a healthy environment for new product launches, promotions, and strategic partnerships to capitalize on rising consumer activity.

Technological Leadership Utilizing a modern tech stack including PWA, AngularJS, and targeted advertising tools like Prebid and DoubleClick, Allegro provides a technologically advanced platform ideal for digital marketing campaigns, data-driven advertising solutions, and innovative e-commerce integrations to attract and convert customers.

Allegro Tech Stack

Allegro uses 8 technology products and services including Webtrekk, Google Data Studio, ABAP, and more. Explore Allegro's tech stack below.

  • Webtrekk
    Analytics
  • Google Data Studio
    Business Intelligence
  • ABAP
    Enterprise
  • SAP S/4HANA
    Enterprise Resource Planning
  • Fortinet
    Network Hardware
  • Android
    Programming Languages
  • Moz
    Search Marketing
  • HSTS
    Security

Media & News

Allegro's Email Address Formats

Allegro uses at least 2 format(s):
Allegro Email FormatsExamplePercentage
First.Last@allegro.plJohn.Doe@allegro.pl
98%
First@allegro.plJohn@allegro.pl
1%
FL@allegro.plJD@allegro.pl
1%
First.Last@allegro.euJohn.Doe@allegro.eu
100%

Frequently Asked Questions

Where is Allegro's headquarters located?

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Allegro's main headquarters is located at ul. Wierzbięcice 1B, Nowy Rynek Poznań, 61-569, PL. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Allegro's stock symbol?

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Allegro is a publicly traded company; the company's stock symbol is ALGM.

What is Allegro's official website and social media links?

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Allegro's official website is allegro.eu and has social profiles on LinkedInCrunchbase.

How much revenue does Allegro generate?

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As of October 2025, Allegro's annual revenue is estimated to be $1.4B.

What is Allegro's NAICS code?

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Allegro's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Allegro have currently?

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As of October 2025, Allegro has approximately 5.1K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Commercial Officer (cco): M. F.Chief Operations Officer: J. K.Chief Transformation Officer: F. L.. Explore Allegro's employee directory with LeadIQ.

What industry does Allegro belong to?

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Allegro operates in the Technology, Information and Internet industry.

What technology does Allegro use?

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Allegro's tech stack includes WebtrekkGoogle Data StudioABAPSAP S/4HANAFortinetAndroidMozHSTS.

What is Allegro's email format?

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Allegro's email format typically follows the pattern of First.Last@allegro.pl. Find more Allegro email formats with LeadIQ.

How much funding has Allegro raised to date?

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As of October 2025, Allegro has raised $277M in funding. The last funding round occurred on Jul 03, 2025 for $277M.

When was Allegro founded?

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Allegro was founded in 1999.
Allegro

Allegro

Technology, Information and InternetPoland5001-10000 Employees

Allegro is the most popular shopping platform in Poland and the largest e-commerce platform of European origin.
We operate a marketplace model which means that customers can buy whatever they need from over 135,000 merchants, who can list an unlimited number of offers on our platform.

We offer products in all key categories including Automotive, Fashion, Home&Garden, Electronics, Books and Collectibles, Kids or Health and Beauty. Each month, 22 million customers visit our platform, which is equivalent to almost 80% of all Internet users in Poland. They can choose from over 250m offers at the most attractive prices with maximum convenience including fast and free deliveries under the Allegro Smart! programme, modern financial services (Allegro Pay), as well as Poland’s widest 50k pickup points network.

In 2019 we celebrated the 20th anniversary of Allegro in Poland.
For over two decades, we have been serving consumers and promoting the idea of entrepreneurship in one of the most innovative areas of the economy. We have come a long way from an auction site for private individuals looking for a modern alternative to their local flea market. Today, we are a vibrant international marketplace platform for professional sellers and a must-have sales channel for top international brands and retailers.

We currently employ more than 7000 employees and each of us ranks among the best experts in their field. Whether it’s in Technology, Customer Experience, Commerce, Delivery Experience or many other teams, we’re all proud to say that Allegro employs the best people on the market and all of us are ready to admit that it’s #goodtobehere.

ESG Report 2022: https://allegro.pl/zobacz/esg

Career at Allegro: https://jobs.allegro.eu/ Allegro Tech: https://allegro.tech/

Brand Journal: magazyn.allegro.pl

Support & help: pomoc.allegro.pl // facebook.com/allegro

Section iconCompany Overview

Headquarters
ul. Wierzbięcice 1B, Nowy Rynek Poznań, 61-569, PL
Website
allegro.eu
Stock Symbol
ALGM
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
1999
Employees
5001-10000

Section iconFunding & Financials

  • $277M

    Allegro has raised a total of $277M of funding over 2 rounds. Their latest funding round was raised on Jul 03, 2025 in the amount of $277M.

  • $250M$500M

    Allegro's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $277M

    Allegro has raised a total of $277M of funding over 2 rounds. Their latest funding round was raised on Jul 03, 2025 in the amount of $277M.

  • $250M$500M

    Allegro's revenue is estimated to be in the range of $250M$500M

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