Growing Customer Base With over one million cardholders across Peru, Financiera Oh! has a substantial and expanding customer base, providing numerous opportunities for cross-selling, new financial products, and targeted marketing campaigns.
Retail Ecosystem Integration The company is tightly integrated with major retail chains such as Oechsle, PlazaVea, Promart, and Farmacias Peruanas, presenting opportunities to bundle financial services with retail promotions and loyalty programs.
Digital Engagement Utilizing technologies like jQuery and ASP.NET, Financiera Oh! can leverage its digital platforms to enhance user experience, promote new product offerings, and gather valuable customer insights for personalized marketing.
Financial Growth Potential Currently generating revenue between 100 million and 250 million USD, there is significant room for growth by expanding product features, increasing cardholder engagement, and exploring new financial solutions.
Market Positioning Comparable to mid-sized financial players such as Avant and LendUp, Financiera Oh! is well-positioned to capitalize on the growing demand for accessible consumer credit in Peru, especially within the retail ecosystem.