Merger Impact Firmenich's merger with DSM presents a significant opportunity for cross-selling products and services to the expanded customer base and leveraging the combined expertise to offer innovative solutions.

Market Expansion With a presence in the chemical manufacturing industry, Firmenich can tap into emerging markets for fragrances, flavors, and ingredients, capitalizing on the growing demand for quality products globally.

Technology Integration Utilizing tech stack tools like SAP ERP and Jenkins, Firmenich can streamline processes, enhance customer interactions, and leverage data analytics to identify sales trends and customer preferences.

Competitive Benchmarking By studying competitors such as Givaudan and Kao Corporation, Firmenich can differentiate its offerings, position itself strategically, and tailor sales approaches to highlight unique value propositions.

Revenue Diversification Exploring partnerships with complementary firms and diversifying revenue streams beyond fragrances and flavors could provide Firmenich with new sales channels and extend its market reach.