Insights

Immersive Campaigns Firstborn demonstrates strong AR and interactive campaign capabilities with mobile WebAR experiences such as RBG for Good and Gruesome Gotham, enabling brands to engage audiences through immersive storytelling. This offers sales opportunities with entertainment, consumer brands and events seeking memorable, shareable experiences and innovative product launches.

Network Advantage As part of Dentsu Inc. and linked by Isobar, Firstborn can access a global client base and scale for multinational campaigns. This presents a path to co-sell with the network, pitch multi-market programs, and deliver integrated experiences for large brands.

Tech Driven Creativity The agency's tech stack includes Unreal Engine, GSAP, GraphQL, and Node.js, enabling high-fidelity interactive experiences, data-driven content, and scalable digital products. This supports selling advanced marketing tech, live-ops campaigns, and dynamic content hubs.

Purpose Driven Campaigns Firstborn has experience delivering socially impactful campaigns such as RBG for Good, signaling capability to align brands with social causes and values. Target clients pursuing cause marketing, social impact storytelling, or mission-aligned product campaigns.

Talent Edge Recognized as a Best Place to Work in NYC, Firstborn emphasizes a strong creative culture and agile delivery. This can be leveraged to promise high-quality outputs, fast turnarounds, and team augmentation for complex projects.

Firstborn Tech Stack

Firstborn uses 8 technology products and services including Unreal Engine, GSAP, TweenMax, and more. Explore Firstborn's tech stack below.

  • Unreal Engine
    Audio, Video, Graphics
  • GSAP
    Javascript Frameworks
  • TweenMax
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Microsoft Office
    Office Suites
  • GraphQL
    Programming Languages
  • HTML
    Programming Languages
  • Node.js
    Programming Languages

Firstborn's Email Address Formats

Firstborn uses at least 1 format(s):
Firstborn Email FormatsExamplePercentage
First.Last@firstborn.comJohn.Doe@firstborn.com
81%
First@firstborn.comJohn@firstborn.com
9%
FLast@firstborn.comJDoe@firstborn.com
8%
First.Middle@firstborn.comJohn.Michael@firstborn.com
2%

Frequently Asked Questions

Where is Firstborn's headquarters located?

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Firstborn's main headquarters is located at 32 Avenue of The Americas 17th Floor New York, New York 10013 United States. The company has employees across 5 continents, including North AmericaEuropeAfrica.

What is Firstborn's phone number?

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You can contact Firstborn's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Firstborn's official website and social media links?

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Firstborn's official website is firstborn.com and has social profiles on LinkedIn.

What is Firstborn's SIC code NAICS code?

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Firstborn's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Firstborn have currently?

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As of June 2026, Firstborn has approximately 38 employees across 5 continents, including North AmericaEuropeAfrica. Key team members include Chief Executive Officer And Azds Interactive Group: J. D.Founder: L. D.Senior Vice President Strategy And Analytics: E. C.. Explore Firstborn's employee directory with LeadIQ.

What industry does Firstborn belong to?

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Firstborn operates in the Advertising Services industry.

What technology does Firstborn use?

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Firstborn's tech stack includes Unreal EngineGSAPTweenMaxjQueryMicrosoft OfficeGraphQLHTMLNode.js.

What is Firstborn's email format?

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Firstborn's email format typically follows the pattern of First.Last@firstborn.com. Find more Firstborn email formats with LeadIQ.

Firstborn

Advertising ServicesNew York, United States11-50 Employees

Firstborn is a New York City–based agency operating in the advertising services field, focused on shaping modern brands for a connected future. The firm adopts a cross-disciplinary digital approach to branding, campaign innovation, content, and interactive experiences, building value through smart ideas and crafted experiences. It sits within the global Dentsu network through its connection to Dentsu Inc. and Isobar.

Founded in 1997, Firstborn has developed into a midsized team based in Manhattan. The organization has been recognized as a Best Place to Work in NYC in 2016 and 2017. In 2018 it launched an immersive mobile WebAR project called RBG for Good, a development that demonstrates its capabilities in interactive experiences tied to brand storytelling.

Section iconCompany Overview

Headquarters
32 Avenue of The Americas 17th Floor New York, New York 10013 United States
Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Firstborn's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Firstborn's revenue is estimated to be in the range of $25M$50M

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