Largest shows FISA operates Belgium’s largest privately owned trade show Batibouw, attracting over 70,000 professionals and 300,000 visitors, suggesting strong cross-sell opportunities to exhibitors, sponsors, and service providers in construction, home improvement, and aggregate industries.

Diversified events Beyond Batibouw, FISA runs Cocoon, Holiday Fair, and Food Fair in Brussels, plus niche events like the Belgian Building Awards and an annual Summit at Deauville, offering multiple entry points for partnerships, sponsorship tiers, and multi-event packages.

Industry focus With a deep focus on the (re)building sector and related industries, FISA presents a receptive audience for suppliers of construction materials, interior solutions, green building tech, design services, and professional training aimed at professionals and decision-makers.

Digital readiness FISA’s tech stack includes Adobe, Microsoft tools, OWL Carousel, jQuery, OVHcloud and YouTube, indicating a modern digital presence that can be leveraged for sponsored digital content, virtual components, sponsorship of online catalogs, and data-driven marketing campaigns.

Economic networking The yearly Summit at Deauville positions FISA as a marquee networking platform for economic, political, and business leaders, opening sales avenues for high-profile sponsorships, exclusive engagements, and premium attendee experiences.