Insights

Regional Expansion Floward's operation in 36 cities across nine countries in the MENA region and the UK presents significant opportunities to expand service offerings and collaborate with local brands for targeted marketing campaigns and exclusive gift collections tailored to regional preferences.

Gift Diversification With a broad product range including flowers, chocolates, perfumes, and cakes, there is potential to partner with complementary luxury brands and expand into new categories, enhancing cross-selling opportunities and increasing average order values.

Technology Integration Floward's investment in advanced tech stacks like Firebase, Braze, and messaging enhancements signals openness to integrating innovative digital solutions—ideal for offering CRM, personalization, and AI-driven recommendation services to improve customer engagement and retention.

Environmental Initiatives Floward's collaborations with Tadweer and its environmentally responsible branding appeal to eco-conscious consumers, presenting opportunities to develop sustainable product lines, eco-friendly packaging solutions, or CSR-focused campaigns that resonate with this demographic.

Market Positioning Winning awards at CX Awards 2024 and Cannes Lions highlights Floward's strong brand recognition and creative marketing, making it a prime candidate for premium service innovations, loyalty programs, and strategic partnerships aimed at elevating customer experience and brand loyalty.

Floward Tech Stack

Floward uses 8 technology products and services including Meta Business Suite, Firebase, JSON-LD, and more. Explore Floward's tech stack below.

  • Meta Business Suite
    Advertising
  • Firebase
    Database
  • JSON-LD
    Javascript Frameworks
  • Swiper
    Javascript Libraries
  • Braze
    Marketing Automation
  • Pinterest
    Visual And User Generated Content Marketing
  • Apache HTTP Server
    Web Servers
  • Nginx
    Web Servers

Media & News

Floward's Email Address Formats

Floward uses at least 2 format(s):
Floward Email FormatsExamplePercentage
First.Last@floward.comJohn.Doe@floward.com
68%
FLast@floward.comJDoe@floward.com
20%
Last.First@floward.comDoe.John@floward.com
3%
First.MiddleLast@floward.comJohn.MichaelDoe@floward.com
2%
F.Last@floward.comJ.Doe@floward.com
2%
FMiddleLast@floward.comJMichaelDoe@floward.com
1%
First.Middle@floward.comJohn.Michael@floward.com
1%
Last@floward.comDoe@floward.com
1%
First@floward.comJohn@floward.com
1%
FirstMLa@floward.comJohnMDo@floward.com
1%

Frequently Asked Questions

Where is Floward's headquarters located?

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Floward's main headquarters is located at Riyadh Saudi Arabia. The company has employees across 6 continents, including AsiaAfricaEurope.

What is Floward's official website and social media links?

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Floward's official website is floward.co and has social profiles on LinkedInCrunchbase.

What is Floward's NAICS code?

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Floward's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Floward have currently?

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As of February 2026, Floward has approximately 893 employees across 6 continents, including AsiaAfricaEurope. Key team members include Chief Executive Officer: A. B. A. L.Cfo: S. A. A.Chief Merchandising Officer: M. S.. Explore Floward's employee directory with LeadIQ.

What industry does Floward belong to?

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Floward operates in the Technology, Information and Internet industry.

What technology does Floward use?

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Floward's tech stack includes Meta Business SuiteFirebaseJSON-LDSwiperBrazePinterestApache HTTP ServerNginx.

What is Floward's email format?

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Floward's email format typically follows the pattern of First.Last@floward.com. Find more Floward email formats with LeadIQ.

When was Floward founded?

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Floward was founded in 2017.

Floward

Technology, Information and InternetRiyadh, Saudi Arabia501-1000 Employees

Founded in 2017, Floward is an online flowers and gifting company; we pride ourselves in creating a seamless experience for our customers and making sending flowers and gifts as enjoyable as receiving them.

We source our flowers daily from the best growers and farmers around the world to create one of a kind stunning arrangements and plants that fit every occasion. We also partner with local and international brands to offer a wide range of gifts including chocolate, perfumes, cakes and more, coupled with our arrangements to create the perfect gift.

Operating in 36 cities in nine countries across the MENA region and UK, we guarantee same-day delivery across the board through our own refrigerated fleet to ensure our arrangements arrive fresh to the customer.

Section iconCompany Overview

Headquarters
Riyadh Saudi Arabia
Website
floward.co
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2017
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Floward's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Floward's revenue is estimated to be in the range of $50M$100M

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