Premium Brand Focus Fly Rides emphasizes high-end ebike brands like Riese and Muller, Specialized, and Gazelle, indicating a strong market position among premium consumers which could be targeted for upselling and exclusive product bundles.

Growing Online Presence As one of the largest dedicated online ebike retailers, Fly Rides has significant digital sales channels, presenting an opportunity to expand digital marketing efforts and reach a broader customer base through targeted campaigns.

Regional Expansion Potential With physical locations in San Diego and Los Angeles and a solid online footprint, there is potential to explore additional markets or open new stores in other high-demand urban areas to increase sales footprint.

Customer Financing Options Using providers like Affirm and PayPal, Fly Rides makes high-value ebikes more accessible, suggesting further opportunity to promote financing plans or leasing options to boost sales among budget-conscious buyers.

Competitive Pricing Strategy Considering the mid-level revenue range relative to competitors but with a focus on elite brands, there is a chance to leverage competitive pricing and exclusive offers to attract customers from larger rivals like Pedego and Rad Power Bikes.