Market Positioning Focal Point operates as a pioneering enterprise procurement management platform that integrates seamlessly over existing systems, making it an attractive solution for large organizations seeking digital transformation without disrupting current workflows.

Growth Potential With a revenue range of 10 to 25 million dollars and recent awards for innovation and industry recognition, Focal Point demonstrates strong growth momentum and increasing market credibility, presenting opportunities for expanded customer acquisition.

Strategic Partnerships The company's recent collaboration with Market Dojo and inclusion in the Coupa App Marketplace indicate a strategic focus on expanding integration capabilities and ecosystem partnerships, which can be leveraged to approach clients looking for comprehensive procurement solutions.

Leadership Expansion Recent appointments of high-level executives such as a Director of Customer Delivery and Vice President of Business Development highlight a focus on ramping up customer engagement and business development efforts, making this a promising time to introduce complementary solutions.

Industry Recognition Focal Point's multiple industry awards including Top Tech Startup and recognition from Spend Matters position it as a leading innovator in procurement automation, making it appealing to enterprise clients prioritizing innovative and award-winning technology providers.