B Corp appeal Global creative studio with B Corp certification and a mission to create a fairer, more inclusive world. This positions forpeople as a values-driven partner appealing to brands prioritizing sustainability and social impact, suggesting sales opportunities with purpose-led clients and ESG-aligned campaigns.

Coca-Cola collaborations Recent repeated Coca-Cola packaging design partnerships indicate strong capabilities in packaging, consumer brands, and large-scale brand design work. Targeting similar Fortune 500 CPGs and beverage brands could yield high-value retainers or project-based engagements.

Global design footprint Headquartered in London and Amsterdam with a global creative team of over 130 specialists. This suggests capacity for international campaigns, multi-market deployments, and cross-border brand experiences, enabling upsell to multinational clients.

Tech-enabled delivery Utilizes a mix of business intelligence and collaboration tools (Power BI, Salesforce, Zoom, Google Search Console) to support data-driven design and client management. Sales opportunities exist in offering integrated, tech-forward brand experiences and analytics-driven design services.

Sustainable growth signals Revenue range ($10M–$25M) and a focus on strategy, brand, and experience design indicate scalable services with potential for premium branding programs, ongoing brand management, and expanding the service mix for existing clients in design, experience, and sustainability storytelling.