Community Partnerships Leverage ongoing community and university partnerships (Ball State University, Parkview Sports Medicine, Fort Wayne Railroad Historical Society) to create co-branded sponsorships, youth programs, and experiential marketing opportunities at Parkview Field to expand local reach and fan engagement.

Family and Military Outreach Capitalize on family and military appreciation initiatives (annual Caps Against Cancer, Military Appreciation Day) to offer targeted ticket bundles, sponsor-hosted events, and cause-marketing campaigns that drive attendance and align with community values.

Mental Health & Wellness Expand partnerships with mental health organizations and continue testimonial-driven campaigns to offer sponsorships for wellness programs, in-game segments, and branded content that resonates with families and young adults.

Venue Experience Promote Parkview Field as a premier ballpark experience by packaging hospitality, VIP experiences, and corporate events with team appearances and dedicated branding, leveraging the venue’s top-tier reputation to attract local businesses.

Cross-Promotional Franchises Explore cross-promotions with regional teams and media partners identified in the market (similar high-performing Midwest clubs) to share content, co-host events, and create regional campaigns that broaden the TinCaps’ sponsorship and media reach.