Frederick's of Hollywood
Retail Apparel and FashionUnited States1001-5000 Employees
All stores were closed as April 17, 2015. A new entity has purchased all of the assets and is operating the web-site.
High Visibility Web Presence Frederick's of Hollywood, now operating solely online, offers a high visibility web presence through its well-established website, providing ample opportunities for targeted digital marketing campaigns and e-commerce partnerships.
Strategic Partnerships Recent acquisitions like Owosso Books and More exhibit Frederick's strategic approach to expanding its portfolio. This indicates a potential interest in further partnerships or collaborations with complementary brands, creating avenues for cross-selling and shared customer bases.
Celebrity Collaborations The successful launch of the Megan Fox Collection demonstrates Frederick's ability to leverage celebrity collaborations for product lines. Exploring similar partnerships with influencers or celebrities can open doors to new customer segments and boost sales figures.
Tech-Savvy Approach Frederick's utilization of modern technologies like Magento, Vue.js, and Apple Pay showcases a tech-savvy approach. This tech infrastructure can attract tech-oriented consumers who value convenience, presenting an opportunity for tech-focused marketing initiatives.
Medium-Sized Retail Competition In a landscape dominated by large retailers like Spencer's, Frederick's of Hollywood can position itself as a unique player catering to niche markets within the fashion and apparel industry. Targeting segments not fully serviced by larger competitors can lead to increased market share and sales growth.
Frederick's of Hollywood uses 8 technology products and services including Google AdSense, Quantcast Audience, Magento, and more. Explore Frederick's of Hollywood's tech stack below.
Frederick's of Hollywood Email Formats | Percentage |
FLast@fredericks.com | 61% |
First.Last@fredericks.com | 30% |
FirstLast@fredericks.com | 8% |
First_Last@fredericks.com | 1% |
Retail Apparel and FashionUnited States1001-5000 Employees
All stores were closed as April 17, 2015. A new entity has purchased all of the assets and is operating the web-site.
Frederick's of Hollywood's revenue is in the range of $50M$100M
Frederick's of Hollywood's revenue is in the range of $50M$100M