Insights

Market expansion Strong growth signals with recent office expansions in the Middle East and the Americas suggest opportunities to target regional distributors, flagship store partnerships, and localized marketing collaborations to accelerate multi-channel sales.

Online conversion New website launch in 2025 delivered a notable 30% increase in conversion rate, indicating a receptive digital audience and potential for upsell campaigns, loyalty programs, and data-driven personalized merchandising.

Premium positioning Iconic, luxury lingerie brand with in-house design and exclusive fabrics aligns with high-margin, boutique wholesale channels, premium e-commerce, and exclusive collaborations with luxury retailers.

Technology use Tech stack includes Magento for commerce and robust analytics with New Relic and Hotjar, providing a foundation for targeted digital marketing, A/B testing, and improved customer experience to lift average order value.

Leadership Strong female-led direction under Sarah Shotton and a track record of provocative, trend-setting campaigns offers partnership opportunities for co-branded collections, limited editions, and experiential retail events.

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Agent Provocateur Tech Stack

Agent Provocateur uses 8 technology products and services including Hotjar, GitHub, WordPress, and more. Explore Agent Provocateur's tech stack below.

Hotjar
Analytics
GitHub
Communication And Collaboration
WordPress
Content Management System
Sketch
Design
Zendesk
Documentation Tools
Magento
E-commerce
Microsoft Dynamics
Enterprise Resource Planning
New Relic
Real User Monitoring

Media & News

Agent Provocateur's Email Address Formats

Agent Provocateur uses at least 4 email formats:

Agent Provocateur Email Formats	Example	Percentage
First.Last@agentprovocateur.com	John.Doe@agentprovocateur.com	80%
First.L@agentprovocateur.com	John.D@agentprovocateur.com	14%
Last@agentprovocateur.com	Doe@agentprovocateur.com	4%
FLast@agentprovocateur.com	JDoe@agentprovocateur.com	2%

Frequently Asked Questions

What is Agent Provocateur's phone number?

You can contact Agent Provocateur's main corporate office by phone at

+44-20-7923-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Agent Provocateur's official website and social media links?

Agent Provocateur's official website is agentprovocateur.com and has social profiles on LinkedIn.

How much revenue does Agent Provocateur generate?

As of August 2026, Agent Provocateur's annual revenue is estimated to be $1B - $10B.

What is Agent Provocateur's NAICS code?

Agent Provocateur's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Agent Provocateur have currently?

As of August 2026, Agent Provocateur has approximately 379 employees across 6 continents, including Europe, North America and Asia. Key team members include Chief Executive Officer: B. B., Ceo: O. C. and Cmo - Marketing Director: L. M. Explore Agent Provocateur's employee directory with LeadIQ.

What industry does Agent Provocateur belong to?

Agent Provocateur operates in the Retail Apparel and Fashion industry.

What technology does Agent Provocateur use?

Agent Provocateur's tech stack includes Hotjar, GitHub, WordPress, Sketch, Zendesk, Magento, Microsoft Dynamics and New Relic.

What is Agent Provocateur's email format?

Agent Provocateur's email format typically follows the pattern of First.Last@agentprovocateur.com. Find more Agent Provocateur email formats with LeadIQ.

Agent Provocateur

Q: How many employees does Agent Provocateur have currently?

Agent Provocateur has approximately 379 employees.

Q: What technology does Agent Provocateur use?

Agent Provocateur's tech stack includes Cart Functionality, Angular, Google Analytics, DPD, Microsoft Word.

Q: What is Agent Provocateur's NAICS code?

Agent Provocateur's NAICS code is 448 (Clothing and Clothing Accessories Stores).

Retail Apparel and FashionEngland, United Kingdom201-500 Employees

Agent Provocateur is a London-based retailer in the apparel and fashion sector, specializing in luxury lingerie. Founded in 1994 in Soho, the brand emerged from British counterculture by offering bold, colorful lingerie designed to empower women and challenge traditional expectations. The company designs its lingerie in-house, using exclusive fabrics, intricate embellishments, and distinctive motifs. It maintains a global retail footprint with boutiques in London, New York, Los Angeles, and Paris, and uses digital storytelling to convey its provocative outlook. In October 2025, the firm announced expansions of offices in New Jersey and a broader presence in the Middle East, signaling geographic growth.