Market Expansion Opportunity With Free Enterprises operating a network of 24 convenience stores and service stations in Ohio, there is potential to expand supply chain and fuel product offerings within their existing locations, leveraging their established retail footprint for enhanced sales.

Private Label Growth The company's promotion of Service Pro, a high-quality private label product line, presents an opportunity to upsell complementary lubricants, chemicals, and equipment to their current customer base seeking cost-effective and customizable solutions.

Acquisition and Asset Optimization Following the recent asset sale to Truenorthenergy, there is room to provide fuel and chemical supply services to the newly acquired sites, helping them optimize operational efficiency and product quality.

Technology Integration Utilizing Microsoft 365 and other software tools, Free Enterprises can be approached with add-on digital solutions such as inventory management, point of sale enhancements, or customer engagement platforms to streamline operations and improve customer experience.

Industry Partnership Potential Given their focus on automotive, commercial, and industrial markets, there are opportunities to collaborate on specialized chemicals, lubricants, and equipment supply contracts that meet the specific needs of these sectors, expanding their product offerings.