Female-led partnerships Opportunity to leverage a female-owned brand narrative and network to form co-branding or joint marketing initiatives with partners that value women-led businesses, such as Onlinefarmer.

Statewide distribution Target retailers and on-premise accounts across North Carolina that require a distributed portfolio of wine and beer, offering Freedom Beverage as a localized, compliant distributor with established coverage.

Leadership visibility With a new VP of Sales, engage in strategic account planning and enterprise opportunities, pitching enhanced sales coverage, category management, and growth targets tailored to independent retailers and regional chains.

Growing revenue Revenue in the reported range indicates mid-market status; propose tiered program partnerships, volume-based incentives, and exclusive promotions to capture share from larger distributors in the region.

Technology edge Highlight data-driven sales enablement using the company’s existing tech stack (analytics and SEO tools) to drive retailer insights, digital marketing collaborations, and trackable ROI for promotions and new listings.