Sustainability Advantage French Paper's use of 100% renewable electricity aligns well with environmentally-conscious businesses seeking sustainable paper options, presenting a sales opportunity for eco-friendly brands looking to enhance their green credentials.

Recent Acquisitions With recent acquisitions by Finch Paper LLC and Glensfallsregion, French Paper may now have access to new distribution channels and customer bases, creating opportunities for the sales team to explore and expand the company's market reach.

Innovative Product Range French Paper offers a diverse range of premium custom papers in various textures and hues, catering to a wide array of design needs. This product diversity can serve as a selling point to attract creative agencies, printing companies, and businesses looking for unique paper solutions.

Tech-Savvy Operations The use of advanced technologies like Facebook Pixel, LinkedIn Insight Tag, and Preact indicates French Paper's readiness to embrace digital marketing and analytics. This tech-forward approach can be leveraged to target tech-savvy clients who value data-driven decision-making and online advertising.

Competitive Benchmarking By comparing French Paper to similar industry players such as International Paper, Resolute Forest Products, and Domtar, sales teams can position the company's offerings effectively based on factors like company size, revenue, and specialization, enabling them to highlight French Paper's unique value proposition.